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{{this}} is the macro process representing the processes associated with selling products and services to customers and partners. This includes understanding customer needs and communicating the value of products and services offered to support these needs.

{{this}} processes qualify leads and educate prospective and renewing customers depending on the type of sales model:
{|class="wikitable smwtable csstable" style="white-space: nowrap;"
|-
|'''Selling Type'''||'''{{this}}'''||'''Input'''||'''Process'''||'''Output'''
|-class="row-even"
|
* Standard Terms
|
* [[ss:S1|S1]]
|
* Inquiry
|
* Respond
|
* Catalog
|-
|
* Proposal
|
* [[ss:S2|S2]]
|
* Inquiry/[[Link::t:RFP| RFP]]
* Lead
|
* Product Sales
* Service Sales
|
* Opportunity to Price
* Qualified Opportunity
|-
|
* Custom Solutions
|
* [[ss:S3|S3]]
|
* Inquiry/[[Link::t:RFI| RFI]]
* Lead
* Referral
|
* Consultative Sales
* Customization
* Prototype
|
* Solution to Price
* Qualified Opportunity
|-
|
* Renewal
|
* [[ss:S4|S4]]
|
* Expiration
* Renewal
|
* Cross-sell
* Up-sell
* Renew
|
* Renewal Opportunity
* Non-renewal
|}
=== Use Cases ===
* Webstore - A catalog of products organized by category, application, etc. This may include articles and videos explaining the application and/or use of the product or service
* Product trial - A limited feature and/or time use of a product to experience its value
* Customer presentation - A meeting presenting the value of the offering related to the
* Product demonstration - A presentation of a product's capabilities to address a customer's needs
* Consultative sales - Interactive sales process analyzing customer needs and developing a (custom) solution addressing these needs
* In [[Retail]]: Sales clerk
{{update}}
<ins>
[[Link::t:SFA]]
[[Link::t:CRM(S)]]
</ins>
[[Category:Process]][[Category:Sales & Support]]
{{Object
|name=Sell
|parent=SSO
|sort=B00000
|level=1
|keywords=Sales, Leads, Samples, Customer, Needs, Product, Solution, Sales & Support
|description=Selling products and services to customers and partners. This includes understanding customer needs and communicating the value of products and services offered to support these needs
}}

← Older revision	Revision as of 18:12, 12 July 2022
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@@ Line 42: / Line 42: @@
 * Consultative Sales
 * Customization
-* Prototype
+* Prototyping
+|
 * Solution to Price
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 {{update}}
 <ins>
 [[Link::t:SFA]]
 </ins>
 [[Category:Process]][[Category:Sales & Support]]

@@ Line 78: / Line 78: @@
 |name=Sell
 |parent=SSO
-|sort=B00000
+|sort=3200000
 |level=1
 |keywords=Sales, Leads, Samples, Customer, Needs, Product, Solution, Sales & Support
 |description=Selling products and services to customers and partners. This includes understanding customer needs and communicating the value of products and services offered to support these needs
 }}